Responsible drinking programmes
supported by European spirits producers

Recent initiatives

“You Serve, You Decide”
Federación Española de Bebidas Espirituosas – ES

Latvian Alcohol Industry Association – LV

“Tell it straight – Straight talk!”

“You have a choice. BE DRINK AWARE”
The Sense Group – MT


Drinksinitiatives.eu is a database sponsored by spiritsEUROPE. Its objective is to present programmes undertaken by the spirits industry across the EU to help reduce alcohol-related harm. The database provides not only a description of the campaigns (from partners to impact & evaluation) but also available visuals or supporting documents.

These initiatives are divided into 8 themes, as follows:


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